The Appliance Industry Forecast is an annual report that gives professionals working in the appliance industry figures for marketing challenges and opportunities as well as valuable information about consumer buying trends.
According to the report:
Samsung Electronics is working to better its smart appliance technology. The Company would like to become the biggest global producer of refrigerators by next year.
LG Electronics plans to use its library of consumer electronics technology to make its appliances more smart grid compatible. The company plans to bring several SmartGrid enabled appliances to the market. “Smart” features include settings for laundry appliances that give consumers the option to use their appliances at the times when utility rates are minimal. Consumers will also be able to monitor and control appliances outside of the home by using a smartphone, tablet, or PC.
Already marketed in China, Haier Group plans to bring its Smart Life connected –appliance technology to the United States. Haier has also partnered with Honeywell Inc. to build cooling appliances and solar-powered water heaters using Honeywell’s low-global-warming-potential refrigerants and blowing agents.
Whirlpool Corporation is focused on receiving the highest return on every unit. The company recently entered into a partnership with Tendril to develop energy-efficient products and solutions. Tendril is an energy-platform developer that will supply the interface that will enable Whirlpool’s next generation major appliances to communicate with the electric SmartGrid.
Electrolux is also focusing its efforts on growing their high-margin built-in appliances in increasing their energy and water efficiency.
Source: Marcone World Magazine June 2011